Article Written by Trinseo’s Jessica Hoffmann Appears in Pitture e Vernici European Coatings

September 17, 2024

Jessica Hoffmann, Technical Sales Representative, Trinseo

Trinseo’s Jessica Hoffmann, Technical Sales Representative, recently penned an article titled “The Future of Sustainable Coatings.” The article provides an overview of sustainability challenges within the coatings industry and discusses how manufacturers can rely on Latex Binders to solve these issues. An excerpt of the article can be found below.

“Sustainability remains top of mind for those in the coatings business, especially as the European Union looks to implement new regulations around chemical usage. As a result, manufacturers are seeking ways to incorporate more environmentally friendly materials into their product portfolios.

Bio-based feedstocks have developed from niche and “nice to have” to a requirement in many industries as they are critical to enhancing sustainability in coatings applications. However, many industry players may have limited feedstock availability based on their location or lack the technology to process bio-based materials.

That’s why manufacturers must also look to integrate recycled content alongside bio-based materials as they work to develop more sustainable coatings in the long term. Significant investments into developing sustainable feedstocks and recycling technology – similar to the work done by Trinseo – will be key to improving the sustainability of coating applications.”

The full article can be read online at Pitture e Vernici European Coatings.

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